With as many door to door sales people and companies which have been under fire lately for being scammers, too harsh on workers, or otherwise bad companies it is nice to see some summertime news that the direct selling business is not only alive and kicking, but is also thriving with companies that have good intentions . There are a few companies (actually it was somewhere over 1,000 legitimate direct selling companies) that came together recently for the Direct Selling Association ‘s Annual Meeting. One of the most amazing things about this number of direct sellers coming together for a is that it shows the number of companies out there who do actually care. The Direct Selling Association is dedicated to providing a collection of direct sellers with resources that are extremely useful and in exchange all companies that become a member must abide by a set of ethics that prevent them from abusing the trust of the average person. All of those who showed up to this meeting had to be members. It really puts the few bad apples into perspective.
Some of the many guests who were there, including Southwestern Company and Avon Products, were honored for the amount of time they have been open, selling, and for their many contributions to the direct selling market. Southwestern Company may be one of the longest lived direct selling companies around having been selling products on the market for more than one hundred fifty years. With a time range like that one is almost tempted to think that they might be the original direct sellers in America. While it is a long time, there were others who were established before them, and there were probably sham companies at that time too. Many of themhad to go away as groups such as the Direct Selling Association came to be. The more information that was out there about these scams, much of which the Direct Selling Association has helped distribute, the harder it is for them to operate. That is probably one of the reasons why companies like Southwestern Company like belonging to this group so much.
The truth is that the Direct Selling Association hasn’t even been around that long compared to some of the direct selling companies that are around today. However the association was formed out of knowing that there was a market of well intentioned companies out there who could use the advantage over those who were giving the market a bad name.
They were started in 1910, so this was their one hundredth birthday. In celebration there were a number of classes and presentations on some new and important innovations in the industry. Over all the whole thing went very well and most of the members went home satisfied with some new information that will help distinguish them from other companies out there now.
Tags: southwestern company